Archive for February, 2009
Surviving and Thriving in a Recession
Last month John Braun from Hitman Advertising did a teleseminar interview with me about surviving and even thriving in a down economy. As you may know, my cleaning and restoration business is located just outside of the Detroit area. This past December, Detroit recorded an incredible 21% unemployment rate! That’s depression-era numbers there, folks.
Despite the bad [...]
Big Banana Question of the Day – entrepreneur | success
“Which came first – the entrepreneur or the desire for success?”
Scott – Big Banana
As it turns out daydreaming is some serious stuff!
Carpet cleaners and restorers can chill out, relax and still solve problems!
Big Banana’s quote of the day – recession | marketing
The word “Recession” can often be interchanged with the term “Ineffectual Marketing”
Scott – Big Banana
Starbucks and Carpet Cleaners
One of my favorite authors, Frank Lane – author of Killer Brands: Create and Market a Brand That Will Annihilate the Competition, – recently posted about Starbucks’ brand confusion. Maybe we can take some cues and clues from it?
The following came from Frank’s blog and he gave me written permission to share it:
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Grounds for Divorce
by [...]
Is your Brand Bland?
I was talking with a colleague the other day about business and one of my favorite subjects came up during our conversation. Branding.
Branding Blahs
We chit-chatted about some of the brand basics like the logo design and company colors and he told me that he thought his brand was well created and memorable. I looked at [...]
Who is the “Sunny” chick to my left?
That’s my life partner – Sunny. I met her when I was a 19 yr old Cavepunk. I hit her over the head with my cavepunk club and dragged her back to my hole in the wall in 1985. For some reason she hasn’t hightailed it out of here yet, but I keep my club [...]
Welcome to the BananaProfits blog
Hey there fellow cleaner, restorer, or service business owner – welcome! Here in my blog I will share with you ideas, stories, goals, and other success-oriented info. Feel free to leave a comment or drop me a line if you have comments or questions. I truly believe my God-given purpose of existence is to help [...]